Roughly 3 in 4 Americans use some form of social media. Most of us have profiles across multiple platforms and log into these apps several times a day.
While it’s true that spending too much time on social media can be a detriment to your life, the same can be said about anything. Spending too much time watching TV, at work, or going to the gym can also have a negative impact.
Yet, there are countless benefits of social media. For example, the most popular social media platforms keep us tuned in to current events and connected with our friends. Social media accounts can also provide you with information, instructions, inspiration, and motivation.
But what are the best social media platforms? What social media apps should you be logging into to improve your life?
Keep reading to find out.
Facebook is one of the oldest and most popular social media platforms. Facebook was created to help users keep in touch with friends and family members around the globe.
Of course, over time, it transformed to become a hub of business marketing and entrepreneurship. Business owners can market their brands organically or through paid promotions. Facebook ads also provide detailed analytics to help business owners streamline their marketing strategies.
Most people using social media are familiar with Instagram. As a sister social media app of Facebook, Instagram focuses more on creating content. This includes pictures, Reelz, stories, etc.
Instagram is one of the leading platforms for social media influencers and small businesses. It’s the ideal app for creating amazing content designed to hook one’s target audience.
And if you’re struggling to grow your account or get the level of engagement you want, you can even buy likes and followers. Click this link to learn how to get real Instagram likes.
Perhaps one of the most well-known and popular social media platforms is YouTube. YouTube is unique in that you don’t have to have a profile to use the app.
This platform is designed for videos only. If you need a tutorial on how to remodel your kitchen, dismantle a motor, or knit a sweater, you can find it on YouTube. However, you’ll also find funny videos, political videos, fan-made movies, old TV commercials, music videos, and anything else you can think of here.
Finally, let’s talk about Tik Tok. Quickly becoming one of the most popular social media platforms, there is no easier place to get famous on social media.
Tik Tok is another platform created solely for videos. However, these videos are generally short clips that people can scroll through for entertainment, information, instructions, inspiration, and more.
Becoming an influencer on Tik Tok is easier than on other platforms because videos on this app are more likely to go viral. This will lead to people sharing your post and following your page.
Are You Capitalizing on the Most Popular Social Media Platforms?
The benefits of social media vary depending on why you’re using these apps. As a small business owner or entrepreneur, the most popular social media platforms will help you gain brand awareness. Alternatively, you can use social media to learn, connect, get inspired, or motivate others.
For more lifestyle advice and technology insight, stick around. Look through some of our other articles to find more helpful information. Our blog was created to keep readers like you in the know.